"Like" Krispy Kreme, Get Cheaper Doughnuts

Everyone loves a good doughnut, and Krispy Kreme makes some of the best. Whether you are at your local grocery store or grabbing coffee at your favorite convenience shop, Krispy Kreme is likely a name you've seen and purchased. However, some people may not be aware of the brand's chain of coffee and bake shops. These shops run great promotional offers and provide more types and flavors of these delicious treats, including holiday specials such as the limited time "Love Bug" cream filled doughnut out for Valentine's Day.

The brand's use of the social media tool Facebook is a great way for doughnut lovers to find out and participate in these offers. One of the most recent marketing promotions Krispy Kreme's Facebook is utilizing their Facebook page for is National Hot Chocolate Day on January 31st. Anyone interested can visit their local Krispy Kreme location to receive free samples of the warm chocolaty drink on this day. In addition to this event found by subscribing to the chain's Facebook page, the chain has also utilized the social media tool to run their "Warm Up" promotion, which includes exclusive coupons for coffee and a free dozen doughnuts for $4.99.

A person can gain some extra pounds with offers like this showing up in their daily feed scrolling routine. This is definitely a great way to gain awareness of the brand's bake shops and get customers to become repeat visitors. Consumers love deals and coupons, anything to make them feel as if they are saving money and Krispy Kreme uses that knowledge and social media marketing to their advantage. I myself subscribe to the page and have found myself eating one too many of these sugary treats in response to their "Buy one dozen, Get one dozen" campaign. Hats off to Krispy Kreme for not only knowing how to make great doughnuts, but knowing how to sell them as well. Now excuse me while I go eat this doughnut.